News Release

News Release MEDIA INQUIRIES ONLY Contact: Jessica Novak Office of Marketing and Communications	Lake County Port Authority Lakeland Graphic Design Department Date Posted: Friday, January 23, 2009 Topic: Lake County Port Authority unveils new logo created by a Lakeland graphic design student
Printer Friendly Version: Lake County Port Authority unveils new logo created by a Lakeland graphic design student
The Lake County Port Authority (LCPA) has unveiled a new logo. The LCPA selected the winning logo from over 40 Lakeland graphic design student entries. Last spring, representatives from the LCPA visited graphic design classes at Lakeland to discuss their need to develop a new logo that would communicate the economic function of the organization. Students did not receive art direction, only details of the port authority functions. The distinctive logo chosen was created by Chris Hongosh, a second year graphic design student at Lakeland. A prominent building seemingly rising from the water, exhibits four levels representing new business, existing business, development, and growth. According to Hongosh’s artist statement, the Lake County Port Authority logo consists of two main elements. The top element is made up of four linear bars that work together as one unit to represent a graphic of a building. The building, serving as a sign of business, is designed in an upward position to represent growth. The second element in this design is the upward moving organic curve, inspired by the movement of water in Lake Erie. This element has two purposes. The first purpose is to act as a solid base for business (which Lake County is); the second is growth and movement, having to do with the unlimited positive directions any business could take in Lake County. A Euclid resident, Hongosh is a wife and former stay at home mother of three children. Since 1990, Lakeland Community College graphic design students have contributed design work to the local community. A local organization is chosen every spring to develop their graphic design needs which are then incorporated into classroom projects. For more information Associate Professor John Merchant Chair, Graphic Design Department jmerchant@lakelandcc.edu 440.525.7046